Real Response Media
At Real Response Media, we value the trust of our customers. To earn your trust, we respect your privacy in handling personally-identifiable information relating to you and your transactions with us. This Privacy Statement describes the personally identifiable information we gather about you, what we do with it, the safeguards we have in place to protect it, how you can control our use of it and your right to be informed.
What personally identifiable information does Real Response Media request?
We collect personally identifiable information that you voluntarily provide to us when you make a purchase on the website, complete an application, sign up for a newsletter, enter a competition or enquire about a reader offer or promotion we are running, give us a telephone call or send us a letter or e-mail. This personally identifiable information may include your name, postal address, e-mail address, telephone number, fax number, credit card number and expiration date, and other optional demographic information. We use any personal and optional demographic information you provide us with to ensure that we can provide you with relevant information on our products and services as well as relevant information about travel, cruise holidays and the providers of cruises and holidays.
You may browse our website without supplying any personally identifiable information, but we will need to collect personally identifiable information to process any orders you make.
Force24 Cookies & Tracking
Our organisation utilises Force24’s marketing automation platform.
Force24 cookies are first party cookies and are enabled at the point of cookie acceptance on this website. The cookies are named below:
They allow us to understand our audience engagement thus allowing better optimisation of marketing activity.
f24_autoId – This is a temporary identifier on a local machine or phone browser that helps us track anonymous information to be later married up with f24_personid. If this is left anonymous it will be deleted after 6 months . Non-essential, first party, 10 years, persistent.
f24_personId – This is an ID generated per individual contact in the Force24 system to be able to track behaviour and form submissions into the Force24 system from outside sources per user. This is used for personalisation and ability to segment decisions for further communications. Non-essential, first party, 10 years, persistent.
The information stored by Force24 cookies remains anonymous until:
- Our website is visited via clicking from an email or SMS message, sent via the Force24 platform and cookies are accepted on the website.
- A user of the website completes a form containing email address from either our website or our Force24 landing pages.
The Force24 cookies will remain on a device for 10 years unless they are deleted.
We also use similar technologies including tracking pixels and link tracking to monitor your viewing activities
Device & browser type and open statistics
All emails have a tracking pixel ( a tiny invisible image ) with a query string in the URL. Within the URL we have user details to identify who opened an email for statistical purposes.
All links within emails and SMS messages sent from the Force24 platform contain a unique tracking reference, this reference help us identify who clicked an email for statistical purposes.
How does Real Response Media use personally identifiable information about me?
The personally identifiable information that you voluntarily provide to us will be used to process your orders, and may be used to identify you within our systems. We may use your email address to contact you if we have questions about your order. We may also use your email address to notify you about new services or special promotional programs, or send you offers or information upon your request. From time to time we may also send promotional copies of World of Cruising in the post without charge.
From time to time, World of Cruising may enable specially chosen third party partners to mail or email you from time to time with relevant information regarding products, services and special offers that may be of interest to you. This will only happen if we have your consent to such offers.
With whom might Real Response Media share personally identifiable information about me?
We will not disclose personally identifiable information about you to others except as disclosed in this Privacy Statement or as specifically authorised by you at the time the information is collected.
We contract with third parties to provide specific products or services to you. For example, we use a credit card company to process credit card applications, issue credit, verify, bill, and collect payments when you make a purchase with a credit card; an independent financial institution to perform additional security checks on your credit card; an outside shipping company to ship orders; and we may use outside service providers to operate certain aspects of our website and to send e-mails. These service providers are provided with only the information that they need to perform their functions and are not permitted to use or disclose your personally identifiable information for other purposes without your authorisation. A full list of our contracted parties is available on request.
We do not sell, rent, exchange or disclose any of this information with any other companies or marketing schemes.
We will only share data with other third-party companies not contracted to Real Response Media should you expressly give us permission to do so. This will be clearly indicated at the point we collect any personal information that you wish to give us.
How long do we retain personal data for?
Real Response Media will retain personal data for as long as it is required to process any products and services that we are providing to you. For non-transactional information we will hold this for no longer than 7 years from collection unless information is updated and refreshed in the period in-between.
The right to withdraw consent/access to the information we hold?
You have the right to withdraw your consent at any time by notifying us. You also have the right to lodge a complaint with a supervisory authority if you think that your data has not been processed in compliance to this privacy agreement. You also have the right to ask about what information we hold on you.